J&J SELF EXAME FILTER
An Instagram filter developed to teach women how to do the breast self-exam by transforming the mobile screen into a smart mirror.
CASE STUDY
RECOGNITIONS AND AWARDS:
. Clio Health | Silver in Direct (Health & Wellness) Social Media
. Cannes Lions Festival | Shortlist in Social & Influencer > Healthcare
2020_
Johnson & Johnson The Self-Exam Filter_
Creative Director: Ana Cavalcanti, Nicolás Romano
Art Director: Leticia Rodrigues
Copywriter: Heloísa Ribeiro